WCFW – Day 3

It’s that time again folks – Western Canada Fashion Week is back showing Fall ’13 fashions from various designers calling Edmonton, Calgary and Grande Prairie home-base.

WCFW is fun, my girlfriend Kiki and I usually make a night out of it. The bar is always great, style watching is even better and this season, meeting some familiar Twitter faces has added that special touch of networking. Edmonton was hit with the blizzard from hell last week, shutting down major arteries and causing highway pile ups involving 300+, needless to say opening night for myself, was Day 3.


It’s predictable to expect not-so-typical musical performances and the opener didn’t fail to live up to that notion. PULSE opened the show with a skeleton cello and tribal drums the size of the sun, it lifted the mood of the crowd- we were ready to rock. Side note: their setup was pretty complicated to take down in order to get the show rolling quickly. Alas, still pretty cool.


Fashion fix anyone?

The celebrity showcase started the show and was highly entertaining. By celebrities, I mean local radio and news personalities. Rocking looks from Simons in WEM and Derks menswear, they all took to their new role quite comfortably. There may or may not have been someone “fishing” on stage. When the male models came out it was overly obvious the crowd was mostly women (excited women). My favourite look was a fitted, sleeveless black dress with a graphic print cut out down the front, worn by Ziyah Karmali.


Jacqueline Meyer, lingerie designer from Calgary, presented a line that confused me a little. Of course, there were some pretty and elegant looking pieces, soft pinks and creams with bows and lace; but there was also dominatrix style pieces that felt completely out of place, long satin prom-esque nightgowns and corsets that felt majorly outdated.




I am not a rare face and can be found frequently on 124th Street, which is why I was most anticipating the 124th Street showcase. Floc Boutique, TK Clothing and Purse ‘n Boots collabed for a one stop show. We saw geometric prints, floral and cargo pantsuits, mixes of faded Barbie pink and green florals, a suit strictly to be worn on acid and to my pleasure, sock buns.






Closing out the show was Cherry Chic designs. I appreciated the show stopper pieces like a cool, leather T, a short cut, high-collared coat and beautifully structured jackets.


BUT, I was disappointed to see the Golden Rule #2 of Fashion BROKEN: leggings.

Leggings are one thing on a runway but they are certainly another when they are see-through and worn with a shirt they should never be worn with. What is the rule my fashion loving friends? ALWAYS COVER THE BUTT AND FRONT.

IMG_3773Stay tuned for my coverage of WCFW Day 4. Neon hair, cowboys and aliens – enough said?

x Courtney

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